Back

Company Description The Company is a leading producer and marketer of premium branded food products including DUNCAN HINES baking mixes, LOG CABIN and MRS. BUTTERWORTH'S syrup, VAN DE KAMP'S and MRS. PAUL'S frozen seafood, AUNT JEMIMA frozen breakfast products and CELESTE frozen pizza. The Company's brands are among the most widely recognized food brands in the United States, have leading market positions and participate in some of the fastest growing categories in the supermarket. LOG CABIN and MRS. BUTTERWORTH'S have a leading 34.0% share of the syrup category, VAN DE KAMP'S and MRS. PAUL'S have a leading 28.2% share of the frozen seafood category, DUNCAN HINES is the #2 cake mix with a 35.8% share and CELESTE is the #3 brand of frozen pizza in the Northeast. In 1997, dollar sales of frozen pizza, frozen seafood and frozen waffles grew at annual rates of 8.5%, 9.5% and 7.8%, respectively. For the year ended December 27, 1997, the Company's pro forma net sales were $874.2 million and the Company's pro forma as adjusted EBITDA was $154.6 million.

More